Public media found its answer to Spotify in Pocket Casts
Pocket Casts
BBC Studios and Pocket Casts are announcing today that the British company is investing in the American podcast player. The decision comes at a time when multiple podcast apps, most notably Spotify, are committing themselves to a strategy of exclusive shows designed to build loyalty to their platform. Pocket Casts is instead committed to podcasting’s open ecosystem of freely available RSS feeds, CEO Owen Grover says.
“[The BBC is] incredibly aligned with the model that we’re pursuing,” Grover says.” “We’re focused around open ecosystem. We’re thinking about the necessity of a sustainable future for the medium. We stand for open access rather than walled gardens.”
Grover wouldn’t share the investment amount. Pocket Casts is already owned...
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